VEEBA: In a surprise move, PMI launches disposable vapes in Canada

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This week Canadian consumers and health regulators are facing a significant development in the vaping market, as the world’s largest tobacco company introduces VEEBA – an affordable and fancy disposable vape. Philip Morris is the last of the big tobacco companies to launching vaping products. It’s decision to put its deep pockets and extensive marketing...

Calculating the profits of tobacco companies in Canada

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How much do tobacco companies make in Canada?  Answering that question became more difficult about a decade ago, after all three of the traditional tobacco companies (BAT-Imperial Tobacco Canada, PMI-Rothmans, Benson and Hedges, and JTI-Macdonald) became fully-owned subsidiaries of multinationals and the fourth (Grand River Enterprises) remained a privately held operation. Over the past year,...

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